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Pricing · What marketing really costs

Marketing got complicated.Let us untangle it.

Websites, ads, social, SEO, a CRM, a dozen logins and more than one vendor. When none of it connects, you become the middleman. Start with a free diagnostic: a few questions, a clear score, and a dollar figure for the hours your team loses to the tangle each year. Then we scope the work to fit.

Find out how tangled it is

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01The diagnostic

How tangled is your marketing, really?

Most marketing problems are connection problems: tools that don’t talk, data nobody trusts, work done twice. Answer a few short questions and we turn the manual hours your team spends patching the gaps into a yearly cost.

  • About three minutes
  • No login
  • Your result shows its math
Data Readiness Diagnostic

02Sound familiar?

Every channel works. Together, they don’t.

Reports that disagree

Leads lost between the form and the CRM

Vendors who never speak

Campaigns nobody can tie to revenue

Each tool does its job on its own. Between them, people patch the gaps by hand, and that time is real payroll. The diagnostic puts a number on it, so fixing it can be weighed against the cost of leaving it alone.

How the estimate is calculated
People affected
Hours lost / week
45 weeks
$75 / hour of your team’s time
Yearly cost
Labor only, at a typical loaded cost for in-house staff. A planning figure, not an invoice.
03Priced to your project, not a rate card

What actually moves the price.

Most of our work is scoped to your needs, so a fixed price per project is rare. These are the things that decide the number.

Scope

How many channels, pages or campaigns are in play.

Integrations

How many tools need to talk to each other, and how well they do today.

Data readiness

Your diagnostic score tells us where we start.

Timeline

Rush projects are possible; our capacity decides how soon we can begin.

One-time or ongoing

A build, a retainer, or both.

Your team’s role

What you keep in-house versus what you hand to us.

04The growth engine

Cost, service by service.

Every engagement is quoted from your diagnostic result and the factors above. Here’s what each camp covers.

Web design

High-converting, performance-driven digital experiences that turn casual visitors into loyal brand advocates.

Explore web design →

Web development

Sites and stores engineered for speed, conversion and clean data from day one.

Explore web development →

SEO and AEO

Your presence optimized for search engines and AI-driven answers, so you’re found where it matters.

Explore SEO and AEO →

Digital advertising

Data-backed campaigns across Google and Microsoft that capture high-intent traffic for measurable ROI.

Explore digital advertising →

Content creation

Strategic, story-driven content that educates your audience and makes you the leading voice in your space.

Explore content creation →

Email marketing

Campaigns and automation that keep customers coming back, long after launch.

Explore email marketing →

The fixed-price exceptions

Two things do have set pricing.

Security auditA set quarterly fee.
Review system softwarePublished pricing, ask us for the current rates.
05How we scope

From diagnostic to quote.

  1. Step 1Take the diagnostic

    Your score and yearly cost, yours to keep.

  2. Step 2Discovery call

    We walk through the result with you.

  3. Step 3Scoped quote

    Your result tells us where to start.

  4. Step 4Start the climb

    No obligation until you say go.

Before the quote

What we need from your team

Read access to your analytics, ad accounts and CRM, plus one person who can answer questions about how data is used day to day.

06No jargon, just answers

Pricing questions.

Don’t see yours? We’re always up for a candid conversation about your brand’s needs.

How much does each solution cost?

Most of our solutions are tailored to client needs, so a fixed cost per project is extremely rare. The exceptions are our security audit, which has a quarterly fee, and our review system software, which has published pricing.

How is the diagnostic cost estimate calculated?

Team members affected, multiplied by hours lost per week, 45 working weeks, and a $75 loaded hourly rate. It covers labor only and is a planning figure, not an invoice.

Do I have to hire TopOut after the diagnostic?

No. Your result and next move are yours to keep. If you want help, we scope the work and quote it.

What do you need from my team?

Read access to your analytics, ad accounts and CRM, plus one person who can answer questions about how data is used day to day.

I have an urgent project. Can you accommodate?

We understand projects sometimes need to move fast, and we have processes in place to take them on quickly. Contact our sales team to confirm we have the capacity to start right away.

Summit · Let’s talk

Untangle it for good.

We eliminate the friction with a single, integrated growth engine. It starts with a simple conversation, not a pitch deck.